Job Description

Business Development Specialist

Position Overview:

Wappnet Systems is looking for a smart, proactive, and performance-driven Business Development Specialist with experience in IT services sales. The ideal candidate should be capable of handling end-to-end business development activities including lead generation, client communication, requirement understanding, follow-ups, solution pitching, and contributing toward closures and revenue generation.

Key Responsibilities:

• Generate and qualify business opportunities through LinkedIn, outbound outreach, email campaigns, referrals, networking, and other sales channels.
• Identify and connect with decision-makers including Founders, CEOs, CTOs, Product Heads, and Business Owners.
• Handle client conversations professionally through calls, emails, virtual meetings, and presentations.
• Conduct requirement-gathering and discovery discussions with clients and collaborate with technical teams to propose relevant IT solutions.
• Build and maintain a strong pipeline of qualified opportunities across international markets, including the US, UK, UAE, Europe, Canada, and Australia.
• Prepare customized proposals, capability decks and business presentations. ● Maintain strong follow-up discipline and ensure timely movement of opportunities through the sales pipeline.
• Use CRM tools effectively to manage leads, communication history, pipeline status, and sales reporting.
• Work closely with marketing and leadership teams for campaign-based lead generation initiatives.
• Stay updated with industry trends, competitor offerings, emerging technologies, and market demands in IT services.

Required Skills & Expertise:

• 2–5 years of experience in international IT services sales, business development, and lead generation.
• A good understanding of IT services, including web development, mobile applications, custom software, SaaS solutions, AI solutions, and digital transformation services.
• Excellent English communication skills — verbal, written, and business communication.
• Ability to independently handle international client calls and business discussions.
• Strong consultative selling, presentation, negotiation, and relationship-building skills.
• Strong understanding of sales pipelines, follow-up strategies, and conversion processes.
• Comfortable working with targets, KPIs, and revenue-oriented goals.
• Self-driven, organized, proactive, and execution-focused mindset.
• Familiarity with LinkedIn Sales Navigator, Apollo, Zoho CRM, Lusha, Clutch, Upwork, or similar sales tools/platforms.
• Exposure to proposal drafting, estimation coordination, and solution selling.
• An understanding of the software development lifecycle and agile project environments is an advantage.

Key Performance Indicators (KPIs):

• Qualified leads generated
• Discovery calls and meetings scheduled
• Opportunity-to-conversion ratio
• Client response and engagement rates
• CRM hygiene and follow-up consistency

What We Are Looking For:

We are looking for someone who is not limited to basic lead generation activities but can actively contribute to business growth through meaningful client conversations, strong follow-ups, and sales ownership.

The ideal candidate should have a hunter mindset, strong business communication, confidence in dealing with international clients, sales maturity and accountability, ability to build trust, handle sales conversations confidently, and move opportunities toward closure.

Soft Skills:

• Excellent verbal and written communication skills.
• Strong client-handling abilities and a problem-solving mindset.
• Proven experience in managing teams and mentoring junior developers.
• Self-motivated, detail-oriented, and capable of owning complete project delivery.

Experience:

Education: Bachelor’s degree in Business, Marketing, or a related field (MBA preferred).
Work Experience: 2–5 years of relevant experience in IT services or solutions sales.
Proven ability to manage end-to-end sales cycles and exceed revenue targets.

Why Join Us?

We offer a dynamic environment where performance is rewarded and growth is encouraged. You’ll have the opportunity to work with international clients, contribute to high-impact projects, and grow your career within a fast-scaling IT company.

Incentive:

Performance-based bonuses and attractive incentive structures aligned with sales achievements.